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Binance CEO Changpeng “CZ” Zhao recently took to Twitter to share his belief that it’s just a matter of time before the gaming industry is tokenized.

The tweet was in direct response to crypto collectibles game Steem Monsters announcing that it now accepts Binance Coin (BNB) as payment for card packs. Steem Monsters allows players to collect, trade and battle NFT characters by leveraging the Steem blockchain.

This isn’t the first time that the Binance executive team expressed optimism regarding crypto and the gaming industry.

In a statement accompanying the investment announcement for blockchain gaming startup Cocos-BCX, Ella Zhang, head of Binance Labs, emphasized the opportunity the exchange giant sees in gaming as a largely untapped market.

“Gaming has potential to be the low hanging fruit in blockchain industry yet the application in this space remains largely untapped,” said Zhang. “We hope Cocos-BCX initiative will drive more real use cases for crypto adoption and reveal more potential of blockchain technology.”

Binance also previously invested an undisclosed amount in Malta-based chiliZ’s new tokenization platform for the esports and traditional sports industries.

Interesting: Industry Veterans Launch Blockchain Game Developer for Xbox, PS4 and Switch
Related: Binance Labs and NEO Invest in Blockchain Gaming Startup Cocos-BCX

Disclaimer: This article’s author has cryptocurrency holdings that can be tracked here. This article is for informational purposes only and should not be taken as investment advice. Always conduct your own due diligence before making investments.