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Brave Software, the company behind the Brave Browser and Basic Attention Token (BAT), revealed Friday that it has entered the second phase of its private ad platform, and will now begin paying out BAT rewards to select users who view advertisements while browsing.


According to the announcement, while phase one of Brave’s testing provided the first public opportunity for brands, developers and the community to test Brave Ads, phase two will provide real token rewards for user attention. Additionally, phase two introduces Brave’s anonymous-but-accountable campaign reporting for brands.

Brave

Brave users who are able to access this phase of testing will be able to cash out the BAT earned through ad views every month. This functionality is already available to publishers, who earn BAT when users engage with their site.

As we reported back in January, the browser has already passed 5.5 million monthly active users, representing growth of more than 450% in 2018. Meanwhile, Basic Attention Token is currently trading for $0.2059, giving it a $252 million market cap.

SludgeFeed is currently on Brave. You can download the browser here to support us.

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More: Brave’s Opt-In Private Ad Platform Enters Second Phase with BAT Rewards for Users and Reporting for Brands
Related: Brave Browser Passes 5.5 Million Monthly Active Users

Disclaimer: This article’s author has cryptocurrency holdings that can be tracked here. This article is for informational purposes only and should not be taken as investment advice. Always conduct your own due diligence before making investments.

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