Augmented reality and virtual reality (AR/VR) have been hot fields for high tech startups over the last few years, with more than $3 billion raised in venture funding in 2017 alone. That is why it is not surprising that many are looking to innovate around this emerging technology on the blockchain.
There are a few notable projects that are working on unique AR/VR technologies:
VibeHub: Virtual reality sessions including live performance recordings, music, offerings from celebrities and class lessons.
Indiesquare: VR game allowing users to watch bitcoin transactions occur in real-time.
Voxelus: VR game that takes place in a 3D environment where users can hold digital 3D assets in a blockchain marketplace.
Decentraland: VR virtual world with digital land that is actually for sale.
Matryx: VR products for the pharmaceutical industry.
While each one of these projects is unquestionably interesting, there is another player in the space that stands apart. Meet Cappasity, the first-ever decentralized AR/VR ecosystem for 3D content exchange. Cappasity’s platform leverages blockchain infrastructure to enable users to create, rent and sell 3D content. This approach ensures decentralized and trustless copyright storage and content exchange within the AR/VR ecosystem.
With a significant focus on e-commerce, Cappasity has launched Cappasity utility token, a digital payment vehicle that facilitates AR/VR/3D content exchange among the ecosystem participants from all over the globe.
Through strong partnerships, including one with GPU giant Nvidia, Cappasity is positioning itself to become the premier blockchain project for AR/VR.
Platform & Developments
Cappasity is looking to become a major player in the AR/VR space, which is believed to be valued at nearly $35 billion by 2025.
Here is the official definition of Cappasity, straight from the project’s token website:
“The Cappasity Ecosystem encompasses participants willing to sell or buy AR/VR and 3D content. The ecosystem consists of supporting elements — the marketplace, blockchain and storage infrastructure. The sandbox area is used as a testing environment for the AR/VR/3D content in practice. AR/VR developers and active community contributors will be supported through dedicated Cappasity token funds.”
The applications of their technology (and decentralized platform) cover a number of different markets. Currently, the main focus seems to be in the e-commerce space, where Cappasity is looking to revolutionize how consumers engage with businesses and products. Just take a peek at a few of these videos to get a sense of how shopping could be drastically different on a platform like Cappasity’s.
Perhaps the most impressive element of the Cappasity’s project is the wide range of impressive partnerships that they have already cultivated. Most notably, they have partnered with Nvidia, maker of the ever-popular GPUs which are the lifeblood of the AR/VR and AI technology movements.
— NVIDIA AI (@NvidiaAI) January 14, 2018
Additionally, it’s interesting to note the Cappasity team’s early dedication to capturing the Asian markets. According to their official Twitter account, they are already looking to launch their platform in China, building on the Alibaba cloud. There is also some indication that they have a growing relationship with Alibaba that extends beyond cloud storage/hosting services, which would be a massive value driver down the road.
— Cappasity Inc. (@cappasity) January 28, 2018
The project roadmap indicates a clear value trajectory with aggressive technological and business development goals. We are especially interested in the decentralized AR/VR/3D content storage and app marketplace features that are planned for release at the end of 2018/early 2019.
With any blockchain project, we look to understand the underlying use cases attached to the issued token. According to Cappasity’s website, the token (“CAPP”) will be issued as a digital payment vehicle that facilitates AR/VR/3D content exchange among the ecosystem participants from all over the globe.
Cappasity is led by Kosta Popov, a seasoned technology executive. The project boasts an impressive advisory group that includes a few quality names covering both financial and technology areas. Additionally, we can confirm that they employ a number of community managers who are extremely active across platforms. This is perhaps the most well ran crypto-community we have come across.
Cappasity began with a $1.8M angel investor seed round and has closed Phase 1 of its ICO selling 295 million Cappasity Tokens (CAPP) and raising over $2.5M in cryptocurrencies. Foregoing their initial Phase 2 ICO plans, largely due to the 2018 new year market downturn, Cappasity is planning an airdrop of $500,000 to spur investor interest and limit dilution.
The CAPP token currently trades at around $0.10 (~$36M market cap), with a circulating supply of 327,243,078 CAPP and a total supply of 438,686,537 CAPP.
The combination of Cappasity’s innovative technology, solid team of developers, and strong community suggests that we need to keep an eye on this project moving forward.
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Disclaimer: The author(s) of this article may have a position in one or more of the securities mentioned above. This article is for informational purposes only and should not be taken as investment advice. Always conduct your own due diligence before making investments.