— lolesports (@lolesports) January 25, 2019
According to the announcement, Secretlab will become the official gaming chair sponsor of the League of Legends Championship Series (LCS) in North America and LoL’s three global events: the Mid-Season Invitational, the All-Star Event and the World Championship.
“The best League of Legends athletes require the best equipment,” said Riot Games’s head of global esports partnerships, Naz Aletaha. “Secretlab’s award-winning chairs offer seating that’s optimized for peak performance and comfort, making Secretlab the obvious choice for top League of Legends players competing for the highest stakes.”
As part of the partnership, Secretlab will soon begin retailing official LCS and League of Legends-branded chairs, allowing fans to bring the esports editions into their homes.
“Partnering with the world’s most premier esport to provide seating for their global tournaments is exactly what we set up Secretlab to do — creating the ultimate seating experience for gamers through the highest-caliber engineering and using materials of the highest grade,” added Secretlab CEO Ian Alexander Ang. “We are incredibly proud to provide our ultra-comfortable chairs to support the standards required by the most skilled League of Legends professional players in the world for 2019 and beyond.”
This news comes several weeks after Riot announced a partnership that will bring Alienware computers and monitors to LoL esports events. Additionally, Kia Motors recently came out as the official automotive sponsor of the League of Legends European Championship (LEC).