“Our ad campaign hit the NYC streets and sparked a thoughtful dialogue about the future of money,” Gemini said in a recent announcement. “We believe the crypto revolution has the potential to solve meaningful, real-world problems that no other technology can, but only a thoughtful, rule-based approach will get us there.”
This messaging makes sense, as Gemini recently announced that it passed a security compliance review conducted by ‘Big Four’ auditing firm Deloitte.
According to data from Blue Line Media, single advertisements in NYC can run as high as $7,000 per ad per 4-week period for bus exteriors and $30,000 per location per 4-week period for billboards.
Here are several of the ads posted by Gemini on Twitter:
More: Gemini’s Tweet
Disclaimer: This article’s author has cryptocurrency holdings that can be tracked here. This article is for informational purposes only and should not be taken as investment advice. Always conduct your own due diligence before making investments.